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Generic Cialis (tadalafil) is an ED medication that contains the same active ingredient and provides the same efficacy as brand-name Cialis®, while being prescribed at 30–50% lower cost. This article comprehensively covers all domestically approved products from five manufacturers, the characteristics of its effects lasting up to 36 hours, differences from sildenafil (Viagra®) and vardenafil (Levitra®), causes and solutions when the medication is ineffective, side effects, dosage selection guide, risks of online purchasing, and the prescription process at clinics. Men’s Care Clinic offers telemedicine consultations and is currently running a campaign of 10 tablets for 5,000 yen for first-time patients.

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“What’s the difference between generic Cialis and the brand-name version?” “I don’t really understand the difference between tadalafil and Cialis.” “Which type should I choose?” — Many people have these questions.
Since the patent for brand-name Cialis expired in 2020, multiple manufacturers in Japan have released generic Cialis products (tadalafil formulations). The active ingredient is the same tadalafil as the brand-name product, and while providing equivalent efficacy and safety, generic medications offer the significant advantage of being 30–50% less expensive. Since ED treatment is non-covered elective care (self-pay), this price difference provides substantial cost relief for long-term treatment.
On the other hand, misconceptions such as “generics must be less effective” or “if I can buy them cheaply online, I don’t need to visit a clinic” are not uncommon. This article thoroughly compares the types, effects, and prices of generic Cialis, and also comprehensively covers the differences from generic Viagra (sildenafil) and Levitra (vardenafil), causes and solutions when the medication is ineffective, and the risks of online purchasing. We hope you find this comprehensive guide on choosing generic ED medications helpful.


Generic Cialis refers to ED medications containing the same active ingredient, tadalafil, as the brand-name product Cialis (manufactured by Eli Lilly Japan). Following the expiration of the brand-name patent in 2020, multiple domestic pharmaceutical manufacturers obtained approval from the Ministry of Health, Labour and Welfare (MHLW) to manufacture and market these products.
A generic medication (post-patent drug) contains the same active ingredient in the same quantity as the brand-name product and is administered via the same route. Because development costs are significantly lower than those of the original product, generics can be offered at lower prices while maintaining equivalent efficacy and safety — this is their greatest advantage.
“What is the difference between Cialis and tadalafil?” is a common question. The answer is straightforward: tadalafil is the international nonproprietary name (INN) of the active ingredient contained in Cialis, so they are essentially the same thing.
To put it simply, “Cialis” is the brand name (trade name), while “tadalafil” is the generic name (active ingredient name). Generic Cialis is prescribed under names such as “Tadalafil Tablets X mg [Manufacturer Name],” so even if a prescription reads “tadalafil,” it refers to generic Cialis itself.
Tadalafil is classified as a PDE5 inhibitor, which dilates the blood vessels of the penile corpus cavernosum to facilitate erection. Both the brand-name and generic products contain identical amounts of tadalafil, and their pharmacokinetic profiles (absorption, distribution, metabolism, and excretion) — known as bioequivalence — have been verified through MHLW regulatory review.
Some people worry that “generics might be less effective than the brand-name product,” but medically, there is no difference in efficacy between generic Cialis and the brand-name version.
To receive MHLW approval, generic medications must pass a “bioequivalence study” comparing them to the brand-name product. This study demonstrates that the blood concentration profile of the active ingredient is equivalent to that of the original product. In other words, the behavior of the drug once it enters the body has been scientifically proven to be virtually identical to the brand-name version.
| Comparison Item | Brand-Name Cialis | Generic Cialis |
|---|---|---|
| Active ingredient | Tadalafil | Tadalafil (identical) |
| Efficacy and duration | Up to 36 hours | Up to 36 hours (equivalent) |
| Side effects | Headache, flushing, etc. | Equivalent |
| Excipients and coating | Proprietary to each manufacturer | Proprietary to each manufacturer |
| Tablet shape and color | Yellow, almond-shaped | Varies by manufacturer |
| Price (20 mg per tablet) | Approx. 1,500–2,200 yen | Approx. 800–1,500 yen |
While excipients (fillers and coating agents) may differ among manufacturers, they do not affect the efficacy of the active ingredient. Although tablet size and color may vary, the therapeutic effect is equivalent.
Because generic Cialis offers the same efficacy as the brand-name product at a lower price, it is a compelling option for reducing the financial burden of ongoing ED treatment.


Currently, five manufacturers produce MHLW-approved generic Cialis (tadalafil formulations) in Japan. All are tadalafil tablets intended for ED treatment and are available in 5 mg, 10 mg, and 20 mg strengths. Below is a comparison table with details on each product.
| Product Name | Manufacturer | Strengths | Dosage Form / Features | Notes |
|---|---|---|---|---|
| Tadalafil Tablets “Sawai” | Sawai Pharmaceutical | 5 mg / 10 mg / 20 mg | Film-coated tablet | Major generic manufacturer. High distribution volume and stable supply |
| Tadalafil Tablets “Towa” | Towa Pharmaceutical | 5 mg / 10 mg / 20 mg | Film-coated tablet | Also available as orally disintegrating tablet (OD tablet) |
| Tadalafil Tablets “Aska” | Aska Pharmaceutical | 5 mg / 10 mg / 20 mg | Film-coated tablet | Marketed in partnership with Takeda Teva Pharma |
| Tadalafil Tablets “FCI” | Fuji Chemical Industries | 5 mg / 10 mg / 20 mg | Film-coated tablet | Well-regarded for quality control |
| Tadalafil Tablets “Kissei” | Kissei Pharmaceutical | 5 mg / 10 mg / 20 mg | Film-coated tablet | Pharmaceutical company specializing in urology |
All products contain the same amount of tadalafil, and there is no difference in efficacy or duration of action. While different clinics may stock different brands, any manufacturer’s product can be taken with confidence. Men’s Care Clinic selects brands based on supply stability and quality track record.
On the internet, you may encounter many overseas generic Cialis products manufactured in India, such as Megalis, Tadalis, and Tadacip. However, these products are not approved by Japan’s MHLW, so their quality and safety are not guaranteed.
Some people consider personal importation because overseas products are cheaper, but the risk of counterfeit products is extremely high, and there have been numerous reports of health damage. To take generic Cialis safely, it is essential to obtain a prescription for domestically approved, legitimate products from a medical institution.


The greatest feature of generic Cialis (tadalafil) is its overwhelming duration of action, lasting up to 36 hours. Often called the “weekend pill,” if taken on Friday evening, its effects can last until Sunday morning. Compared to other ED medications, the ability to engage in sexual activity at a natural pace without feeling rushed is the reason it is favored by many patients.
Tadalafil is a type of PDE5 inhibitor that blocks the enzyme PDE5 (phosphodiesterase type 5) found in the penile corpus cavernosum. This prevents the breakdown of cGMP (cyclic guanosine monophosphate) produced during sexual stimulation, increasing blood flow to the corpus cavernosum and making it easier to achieve and maintain an erection. Note that an erection will not occur without sexual stimulation.
The three main ED medications currently approved in Japan are Cialis (tadalafil), Viagra (sildenafil), and Levitra (vardenafil). Each has its own strengths, so it is important to compare their recommended features when choosing a generic ED medication.
| Comparison Item | Cialis (tadalafil) | Viagra (sildenafil) | Levitra (vardenafil) |
|---|---|---|---|
| Onset of action | Approx. 1–3 hours | Approx. 30 min–1 hour | Approx. 15–30 min |
| Duration of action | Up to 36 hours | Approx. 4–6 hours | Approx. 5–10 hours |
| Effect of food | Minimal impact | Significant impact | Moderate impact |
| Erection firmness | Natural firmness | Strong firmness | Moderate to strong |
| Recommended for | Those who want to engage in sexual activity at a natural pace | Those seeking reliable firmness | Those seeking rapid onset |
What sets generic Cialis apart from other ED medications is its long duration of action and minimal impact from food. While Viagra is recommended to be taken on an empty stomach, generic Cialis can be taken regardless of meals, so it does not disrupt the flow of a date.
Some may wonder, “Do ED medications work for people without severe ED?” ED medications are effective even for mild ED or symptoms such as difficulty maintaining an erection. For those who want to learn more about the differences from generic Viagra (sildenafil), please refer to our related article.



There are cases where people say, “I took generic Cialis but it did not work.” However, in most instances the issue is not with the medication itself but rather with the method of administration, timing, or physical and psychological factors. Below we explain the main causes and their respective solutions.
| Cause of Ineffectiveness | Details | Solution |
|---|---|---|
| Insufficient dosage | 10 mg may be inadequate for some patients | Consult your physician about increasing to 20 mg |
| Incorrect timing | Attempting sexual activity before the drug takes effect (immediately after taking it) | Take 1–3 hours before sexual activity |
| Excessive alcohol consumption | Alcohol suppresses the central nervous system and reduces erectile function | Limit alcohol intake (approximately one medium bottle of beer) |
| Immediately after a high-fat meal | While food impact is minimal, absorption may be delayed after high-fat meals | Avoid high-fat meals exceeding 800 kcal, or take before eating |
| Psychological factors | Excessive tension, anxiety, or pressure inhibiting erection | Take in a relaxed environment. Consider counseling if needed |
| Severe organic ED | Vascular damage due to progression of diabetes or arteriosclerosis | Consult your physician about switching to another ED medication or combination therapy |
Among the causes of perceived ineffectiveness of generic Cialis, psychological factors are often overlooked. The anxiety itself — “Will it really work?” or “It’s a generic, so maybe it’s weaker” — can counteract the medication’s effects.
In clinical trials of ED medications, an improvement rate of approximately 25% has been reported even with placebo (inactive pills) containing no active ingredient. This is because the reassurance of “having taken medicine” alleviates psychogenic ED symptoms. Conversely, anxiety about the medication “possibly not working” can offset the drug’s therapeutic effect.
Even if you do not experience results on the first use, it is premature to conclude that the medication is not suitable for you. In many cases, effects stabilize after 2–3 doses, so it is recommended to try multiple times first. If effects remain insufficient after several attempts, consult your physician about adjusting the dosage or switching to a different ED medication.



Generic Cialis (tadalafil) has a high safety profile; however, as with other ED medications, side effects may occur. That said, most side effects are mild and transient, typically resolving as the medication’s effects wear off.
| Side Effect | Incidence | Characteristics |
|---|---|---|
| Headache | Approx. 11% | Mild headache due to vasodilation. Manageable with analgesics |
| Flushing | Approx. 5% | Facial flushing. Subsides within 1–2 hours |
| Dyspepsia | Approx. 4% | Stomach discomfort or heartburn. May be reduced by taking with food |
| Back pain / Myalgia | Approx. 3% | A side effect specific to tadalafil. Resolves within 12–24 hours |
| Nasal congestion | Approx. 2% | Due to vasodilation of nasal mucosa. Mild and transient |
Compared to sildenafil (Viagra) and vardenafil (Levitra), generic Cialis (tadalafil) tends to produce milder side effects. This is because the drug takes effect gradually and produces a gentler peak in blood concentration. However, back pain and myalgia, which are specific to tadalafil, may occasionally occur.
Serious side effects requiring attention:
One of the major advantages of generic Cialis is its minimal impact from food intake. While sildenafil (Viagra) is recommended to be taken on an empty stomach, tadalafil has virtually no effect on drug efficacy when taken with a normal meal.
However, this does not mean there is absolutely no impact. After consuming a high-fat meal exceeding 800 kcal (such as a steak dinner or a meal heavy in fried foods), drug absorption may be delayed. It is advisable to keep meals light around the time of taking the medication.
Regarding alcohol, small amounts (approximately one medium bottle of beer or 1–2 glasses of wine) are not problematic; however, excessive alcohol consumption can counteract the effects of ED medication. Alcohol has a central nervous system depressant effect that dulls the transmission of sexual arousal, so drinking too much may prevent adequate erection even with tadalafil.
There are medications that must never be taken concurrently with generic Cialis (tadalafil). Concurrent use with these medications can cause a dangerous, rapid drop in blood pressure that may be life-threatening. Patients taking any medications must inform their physician.
In addition, patients taking antihypertensive medications should exercise caution. Since generic Cialis also has a mild blood pressure-lowering effect, concurrent use with antihypertensive medications should only be done under medical supervision. Caution is also needed with over-the-counter supplements (particularly nitric oxide-boosting supplements).



Generic Cialis (tadalafil) is available in three strengths: 5 mg, 10 mg, and 20 mg. Each has different recommended uses and administration methods, so selecting the right dosage is key to maximizing effectiveness.
| Dosage | Primary Use | Recommended For | Administration |
|---|---|---|---|
| 5 mg | BPH (benign prostatic hyperplasia) combination / Daily low-dose therapy | Mild ED / Those combining with BPH treatment / Those wanting to minimize side effects | Once daily, at the same time each day |
| 10 mg | Standard starting dose for ED treatment | First-time generic Cialis users / Mild to moderate ED | Take 1–3 hours before sexual activity |
| 20 mg | Maximum dose when 10 mg is insufficient | Moderate to severe ED / Those who did not experience adequate effect with 10 mg | Take 1–3 hours before sexual activity |
For those taking generic Cialis for the first time, it is common to start with 10 mg. If 10 mg provides sufficient effect, continuing with 10 mg is also recommended from a cost-effectiveness perspective. If the effect is insufficient, an increase to 20 mg may be considered under physician guidance.
Daily 5 mg dosing, also known as “daily tadalafil therapy,” maintains a constant blood level of tadalafil, providing the benefit of being ready for sexual activity at any natural moment. It is also effective for improving urinary symptoms associated with benign prostatic hyperplasia, making it a suitable prescription for those dealing with both ED and BPH.
Important administration notes:



The price of generic Cialis (tadalafil) varies by clinic, as ED treatment is non-covered elective care. While generics are 30–50% less expensive than brand-name Cialis, there are also significant price differences among clinics, so it is important to check in advance.
| Medication | Typical Market Price (per tablet) | Men’s Care Clinic Price |
|---|---|---|
| Cialis 20 mg (brand-name) | 1,500–2,200 yen | Please inquire |
| Tadalafil 10 mg (generic) | 800–1,200 yen | Campaign pricing available |
| Tadalafil 20 mg (generic) | 1,000–1,800 yen | Campaign pricing available |
Since ED treatment is non-covered elective care, all consultation and medication costs are paid entirely out of pocket. When choosing a clinic, we recommend comparing the total cost including initial consultation fees, follow-up fees, and prescription fees, not just the medication price.
At Men’s Care Clinic, initial and follow-up consultation fees are free, so patients pay only for the medication with transparent pricing. We accept pay-per-visit with no course contracts required. Feel free to consult us even for a single prescription.
Although generic Cialis is less expensive than the brand-name product, costs can accumulate with long-term use. If choosing daily 5 mg dosing (daily tadalafil therapy), it is advisable to calculate the monthly cost in advance. Our clinic proposes the most cost-effective prescription plan tailored to each patient’s symptoms and frequency of use.



Searching for “generic Cialis online” or “buy generic Cialis online” returns numerous personal importation proxy sites. While some people use these services to obtain ED medications cheaply without visiting a clinic, purchasing ED medications online carries serious risks.
According to a joint investigation conducted by the MHLW and four pharmaceutical companies, approximately 40% of ED medications purchased from overseas online retailers were counterfeit. The reality of counterfeit drugs is alarming.
In Japan, there have been actual reports of acute liver injury and loss of consciousness following the use of personally imported ED medications. Risking your health to save money is never a wise choice.
The only way to safely obtain generic Cialis is to receive a prescription from a physician at a medical institution after a proper consultation. All medications prescribed at legitimate domestic medical institutions are MHLW-approved genuine products with guaranteed quality.
While online purchasing may seem cheaper, when you factor in the cost of treating health damage from counterfeit products, or the money wasted on ineffective medications, a legitimate clinic prescription is ultimately the most economical and safest option. Men’s Care Clinic offers free initial and follow-up consultations and also provides telemedicine.



Men’s Care Clinic is an ED treatment specialty clinic with three locations in Tokyo — Shimbashi, Akihabara, and Omotesando — and also offers telemedicine. Affiliated with Toyosu Hospital (Showa University system), the clinic has systems in place for seamless coordination when specialized testing or treatment is needed.
With telemedicine, you can receive a generic Cialis prescription from the comfort of your home. For those who feel embarrassed about visiting a clinic or are too busy to make an appointment, you can consult in a private setting with peace of mind.
Telemedicine at Men’s Care Clinic is available from the very first visit. Initial and follow-up consultation fees are free, and we accept pay-per-visit (no course contracts required), making it easy for those who want to try just once.
For those who prefer an in-person consultation, please visit any of our three Tokyo locations. All are conveniently located within a 5-minute walk from the nearest station.
In-person consultations also have free initial and follow-up fees. Appointments minimize wait times, and consultations are conducted in private rooms for your privacy. Generic Cialis prescriptions can be completed in as little as 10 minutes, with medication provided on the spot.
Our clinic’s strengths include:


Generic Cialis is an ED medication containing the same active ingredient, tadalafil, as brand-name Cialis. Manufactured with MHLW approval after the brand-name patent expired, its efficacy and safety are equivalent to the brand-name product. The main difference is price — generics are prescribed at approximately 30–50% less than the brand-name version. While tablet color and shape may differ by manufacturer, the pharmaceutical content is identical.
Domestically approved generic Cialis (tadalafil formulations) is available from five manufacturers: Sawai Pharmaceutical, Towa Pharmaceutical, Aska Pharmaceutical, Fuji Chemical Industries, and Kissei Pharmaceutical. All offer 5 mg, 10 mg, and 20 mg strengths with equivalent tadalafil content and quality. Overseas products such as Megalis and Tadalis exist but are not approved in Japan and cannot be recommended due to lack of safety assurance.
Yes, it is the same. Generic Cialis contains the same amount of the same active ingredient, tadalafil, as brand-name Cialis. Bioequivalence has been confirmed through the MHLW approval process, and the duration of effect (up to 36 hours) and the characteristic of minimal food impact are unchanged from the brand-name product.
The main reasons include insufficient dosage, incorrect timing, excessive alcohol consumption, psychological factors, and severe organic ED. If 10 mg proves insufficient from the start, consult your physician about increasing to 20 mg. Additionally, effects often stabilize after 2–3 doses, so it is premature to judge after a single use.
Common side effects include headache (approx. 11%), flushing (approx. 5%), dyspepsia (approx. 4%), and back pain (approx. 3%). Most are mild and transient, resolving as the medication’s effects subside. However, if you experience an erection lasting more than 4 hours or sudden vision loss, seek immediate medical attention.
Take one tablet with water or lukewarm water approximately 1–3 hours before sexual activity. Limit to once daily, with at least 24 hours between doses. While food has minimal impact, absorption may be delayed immediately after a high-fat meal exceeding 800 kcal, so keeping meals light is advisable.
The market price for generic Cialis is approximately 800–1,200 yen per 10 mg tablet and 1,000–1,800 yen per 20 mg tablet (non-covered elective care). Compared to brand-name Cialis at approximately 1,500–2,200 yen per tablet, generics are 30–50% less expensive. Men’s Care Clinic offers free initial and follow-up consultation fees, with campaign pricing available.
While personal importation is legally possible, it is extremely dangerous. MHLW investigations have found that approximately 40% of ED medications sold through overseas online retailers are counterfeit. Counterfeit drugs may contain harmful substances, posing serious health risks. Obtaining a prescription from a medical institution is the only reliable way to ensure safety.
The 5 mg dose is for BPH (benign prostatic hyperplasia) or daily low-dose therapy; 10 mg is the standard starting dose for ED treatment; and 20 mg is the maximum dose for cases where 10 mg is insufficient. First-time users typically start with 10 mg and adjust the dosage in consultation with their physician.
Tadalafil is the international nonproprietary name (INN) of the active ingredient contained in both Cialis and generic Cialis. “Cialis” is the brand name (trade name), and generic medications are prescribed as “Tadalafil Tablets X mg (Manufacturer Name).” In other words, “tadalafil tablets” equals generic Cialis. The ingredient and efficacy are the same.
Generic Cialis (tadalafil) is characterized by its minimal impact from food compared to other ED medications. However, absorption may be delayed immediately after a high-fat meal exceeding 800 kcal. Small amounts of alcohol are not problematic, but excessive drinking reduces erectile function and diminishes the medication’s effectiveness.
Prescriptions are available at urology clinics, internal medicine clinics, and ED specialty clinics. Men’s Care Clinic offers consultations at three locations — Shimbashi, Akihabara, and Omotesando — as well as through telemedicine. From booking to prescription, the process can be completed the same day, with free initial and follow-up consultation fees. Telemedicine allows you to receive your prescribed medication at home.


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